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What’s coming up next at Wrapped?

We pride ourselves on being Educators. We run regular free workshops for our clients, in our Technical Tuesday series, held at our studio in York. Find out what we have coming up.

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5 Aug 2021

Twenty creative resources to help you through your twenty-somethings

Thursday 5th August 10.00am

It’s all well and good turning to apps, books, blogs and vlogs when learning something new, but with so many to search through, how do you know which ones will help you develop the skills you need?  

In this Gen W session, aimed at students, graduates and entry-level beginners, we’ll show you the best creative resources to take your skills to the next level. 

Our creative team will be sharing their best advice and resources to help you stay connected, creative, inspired and curious in your chosen career path. 

What will we cover?

  •     Where to look for inspiration and ideas when you’re feeling a little less creative 
  •     The day-to-day tools that will help excel your creative career
  •     Industry and professionally used tools, tips and tricks
  •     An opportunity to ask any questions through a group discussion and Q&As at the end

Who is this workshop for? 

  •       Entry-level creatives and marketers looking to upgrade their development skills 
  •       Design graduates looking to gain skills to get into the creative industry
17 Aug 2021

How to make the most of your website through improving UX and SEO

Tuesday 17th of August 12.00 midday

Your website is your shop window, it needs to work hard, bring in leads and sales. In this session we will look at how to audit your website from a user point of view and show you how you can make small tweaks that make a world of difference.

What will we cover?

  • User journeys online
  • SEO
  • Landing pages
  • How to improve conversions after people have visited your website
  • How to drive traffic to your website

Who is this workshop for?

  • Mid-level Marketing Managers
  • Website developers and designers
  • Digital Marketers
  • Copywriters needing further understanding of SEO and digital marketing best practices

We will share the Zoom link with attendees once they have registered for the event.

This event won’t be recorded, so please do register to avoid missing out.

26 Aug 2021

Social made simple: Building a social presence

Thursday 26th August, 10.00am

Always wanted to learn how to write the perfect Instagram bio or hone your hashtag skills? In this GenW event, aimed at graduates and marketing beginners, we’ll show you the fundamentals of using social media for business and how to gain a presence on platforms in the right way. 

Get social savvy and set up your game by joining Katie /& Maria in this workshop to learn how to optimise social media profiles for success. 

What will we cover?

  •     Deciding which social media platforms are right for you 
  •     Setting your goals and creating a plan 
  •     Optimising your social media accounts
  •     Practical tips to help your social media presence shine
  •     An opportunity to ask any questions through a group discussion and Q&As at the end

Who is this workshop for? 

  •       Entry-level marketers and marketing graduates looking to gain more out of using social media for business 
  •       Those looking for a career change into the digital marketing or social media industry
7 Sep 2021

Building meaningful audience relationships through social media

Tuesday 7th of September 12.00 midday 

Community building is hugely important to consumers in today’s world and social media is a great tool to help build online communities. Learn how to use various social media platforms to help you build a safe space for your customers to come together, engage with your business and other customers to share stories, learn from each other which in turn, will turn them into loyal customers and brand advocates.

What will we cover?

  • How to use various social media platforms to help you build a safe space for your customers to come together
  • Engage with your business and other customers to share stories
  • Learn from each other which in turn, will turn them into loyal customers and brand advocates.

Who is this session for?

  • Mid-level Marketing Managers
  • Digital Marketers
  • Content Creators

We will share the Zoom link with attendees once they have registered for the event.

This event won’t be recorded, so please do register to avoid missing out.

21 Sep 2021

Understanding your audiences online

Tuesday 21st of September, 10.00 am

Truly understanding your audience is key to any digital marketing success. Join our digital team and learn how exactly that to ensure your next campaign drives you the best possible results.

What will be covered?

  • Creating user profiles and understanding your target audience
  • Understanding touchpoints and the stage of awareness of each touchpoint
  • Mapping user journeys
  • Content hierarchy – what are we saying to your customers at each stage of the buying process. 
  • How to prevent overwhelming and overselling your business online – building trust and confidence instead. 

 Who is it for?

  • Senior Managers and Marketers
  • Digital Strategists
  • Owners and Decision Makers
  • Senior Content Creators

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