Understanding your audiences online
Tuesday 21st of September, 10.00 am
Truly understanding your audience is key to any digital marketing success. Join our digital team and learn how exactly that to ensure your next campaign drives you the best possible results.
What will be covered?
- Creating user profiles and understanding your target audience
- Understanding touchpoints and the stage of awareness of each touchpoint
- Mapping user journeys
- Content hierarchy – what are we saying to your customers at each stage of the buying process.
- How to prevent overwhelming and overselling your business online – building trust and confidence instead.
Who is it for?
- Senior Managers and Marketers
- Digital Strategists
- Owners and Decision Makers
- Senior Content Creators